Nostalgia Magazine article ideas: ‘A Jelly Affair’

Currently working on a magazine project and I’ve been writing a feature about Vivienne Westwood and her collaboration with iconic shoe designers at Melissa.
In case you didn’t know, Melissa as a shoe company were one of the first to create jelly shoes. Those shoes most of us post-80s children wore religiously. And not just because our parents made us.

Everyone can remember their jelly shoes from their childhood. I know that mine were pink and glittery sandals that I could wear to the beach or to do some mud-puddle hopping. But they’ve definitely grown up a lot since the mud-puddle times, as have some of us, with high heels now the main style of the jelly shoe. But the fact that the bubble-scented plastic is still used in the making of them, it’d be hard to not forget what they use to be. Not a high-glam fashion statement, but a childhood memory.

 Here’s a link to their online magazine which is a colourful mishmash of what makes the company tick and features some of the designers such as Westwood.The newest online magazine includes a feature on Westwood as well as images of  the intensely beautiful model, Alice Della in the latest Vivienne Westwood jelly shoes.

The jelly shoe revival may not be to everyone’s taste but we can all appreciate fashion’s ability to never confine to any rules. Melissa has succeeded as a company to make itself world-renowned. It will continue to be a company who will be siding with the word’s greatest architects and designers to produce eclectic and statement shoeware.

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2 Comments Add yours

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    1. Thank you very much, I’ll keep up with these type of posts. It’s fun learning about these things! Thanks again 🙂

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